Our Story
Halifax International Trading (HIT) was built to bring new innovation to market. When Grant Johnson experienced the results personally, the question wasn't whether it worked — it was why nobody had commercialized it correctly. That is what the Metabolic Formula for Skin and the Metabolic Formula for Hair are.
About Us
Halifax International Trading (HIT) was built to bring new scientific innovation to market. When Grant Johnson experienced the results personally, the opportunity was clear: a scientifically advanced delivery system with no meaningful commercial presence. HIT exists to change that.
HIT formulas are built on the nitric oxide pathway. Scientists have studied this pathway for decades. In 1998, it earned a Nobel Prize. The idea is simple: support what your body already knows how to do.
XnanodeX™ was built to solve one problem: getting the right ingredients through your skin to the cells that make nitric oxide. We do not add nitric oxide from the outside. We give your body what it needs to make its own.
Every ingredient in every formula is selected based on peer-reviewed scientific literature and documented function in the nitric oxide pathway. No artificial fillers, colors, or preservatives. Manufactured in FDA-registered facilities.
"I started using the formula. I felt great — and I could not put my finger on why. Someone asked me how I was feeling and the only honest answer I had was: unexplainably great. I knew right then this had to get to market so others could feel it too."Grant Johnson — CEO, Halifax International Trading
All products manufactured to strict quality standards in FDA-registered facilities.
No artificial colors, fillers, or preservatives in any formula.
Every ingredient selected based on peer-reviewed scientific literature.
Ingredients sourced from responsible and sustainable suppliers.
Advanced nano-particle emulsion technology for optimal topical absorption and sustainednitric oxide support.
Complete ingredient lists and supporting research references published for every formula.
Leadership
Grant Johnson spent nearly a decade advising and consulting in the natural packaged goods space — including work with O24 Naturals topical analgesic — before building and leading an online gaming company from zero to a NASDAQ IPO. Along the way he achieved the first virtual bell ringing during the pandemic and secured the first esports gambling license in US history.
He brings that same discipline to HIT — not as someone who loves supplements, but as someone who felt the results and asked the one question nobody was answering: why does this work when nothing else did?
The answer was the mechanism. His job is to get it to the people it works for — and he knows how to do that.
Track Record
NASDAQ IPO — Online Gaming
Took a company from concept to public listing — the first US-based online gambling company to achieve a NASDAQ IPO.
First Virtual Bell Ringing — Pandemic Era
Executed the first virtual NASDAQ bell ringing during the COVID-19 pandemic.
First Esports Gambling License — US History
Secured the first esports gambling license ever issued in the United States.
Why This Matters
No one in skincare or supplements has built a system — topical and internal — designed specifically for the nitric oxide pathway. Your body makes about 10% less nitric oxide every decade after 30. Most people feel it. Nobody told them why.
The person we built this for is not looking for another serum. They tried those. They want to know why nothing worked. The answer is the mechanism. That is what these formulas address.
Our Journey
1998 — The Science Foundation
Furchgott, Ignarro, and Murad receive the Nobel Prize in Physiology or Medicine for discovering nitric oxide as a signaling molecule. The science that underpins every Halifax International Trading formula is validated at the highest level.
The Formula
Years of formulation development — ingredient research, refinement, and the engineering of the XnanodeX™ nano-particle emulsion platform — produce the delivery system that solves what conventional topicals cannot: getting L-arginine and its cofactors through the skin barrier to where they convert to nitric oxide.
2024
Grant Johnson joins the Board of LifeActive Bio — the R&D company behind XnanodeX™ — and establishes Halifax International Trading as the commercial vehicle to bring LifeActive Bio's science to market. The gap between clinical-grade formulation and meaningful distribution finally closes.
Now
Metabolic Formula for Skin and Metabolic Formula for Hair are available now. Halifax International Trading's metabolic formulas, backed by LifeActive Bio's R&D, are the first products specifically built to support the nitric oxide pathway — topically and internally.
Coming
The ingestible formula completes the platform — Fuel for your fully great day. Same nitric oxide pathway, delivered internally. Citrulline malate (1:2). Mechanism on the label. Nothing proprietary.
Channel Partners
We work directly with MedSpa practitioners, trichologists, and estheticians who want to offer their clients the first topical metabolic option built on the nitric oxide pathway. Our channel partner program is built around one principle: your relationship with your client is yours.
HIT does not compete with what you already recommend. The formulas work on the nitric oxide pathway — underneath the outcomes you are already treating. Your clients do not need to stop what they are using. They add what was missing.
Sample units plus a before/after tracking framework. Try the formula with your clients before committing to inventory. No upfront commitment required.
A dedicated, branded landing page for your practice via IdHubs — full price protection, your logo, your client relationship. No discounting required.
The skin formula integrates directly into facial and treatment protocols. Practitioner pricing, client education materials, and application guidance provided.
A practitioner-facing brief covering the nitric oxide pathway, ingredient rationale, and application protocol — everything you need to explain it confidently and recommend it credibly.
Get in Touch
Whether you're a customer with a question, a practitioner exploring partnership, or a press contact — reach out directly. We respond promptly.
Both topical formulas are available now. Money back on unused product.
The ingestible formula completes the platform — the nitric oxide pathway, delivered internally. Coming soon. Join the waitlist to be notified at launch.
Join the Ingestible Waitlist